About

Hi, I'm Gabriel, a data consultant in LA, and I did not set out to build a birthday-card company. I was learning to code with Claude Code, half convinced it wouldn't really change how I work, and I wanted something real to build to find out. Around the same time I kept ending up in the CVS card aisle, staring at overpriced cards that all felt kind of forgettable. So I put the two together: a card you make for one specific person, that actually looks and sounds like them.

Every card is generated fresh by the AI. No templates, no clip art. The part I love most is the DIY side: you download a print-ready PDF and print it at home on cardstock, right there. I've made 20+ of these for friends and family, and there are 500+ on the site now and counting. They land because they're about the actual person.

I also build AI workflows for a living, and this project has been the best way to actually learn it. I'm still figuring plenty out. I wrote about the whole journey if you want the longer story.

Pricing

During the soft launch, everything is free - generate, download, and print your own card. The print part is yours to do: print at home on cardstock, or take the file to any print shop. If a card isn't what you hoped for, just go back and try again - every generation comes out a little differently.

Contact

Questions, bugs, or feedback? Email gabrielf at glfanalytics dot com.